Wisconsin Colocation · Est. 1996

Why Midwest Colocation
Still Makes Sense

Cooler climate, lower power costs, lower latency to Chicago and Minneapolis, and real on-site support. Green Bay is not Ashburn — and that is part of the advantage.

The practical advantages

Cooler climate and free cooling

Wisconsin spends a large part of the year in temperatures that allow free cooling. Facilities designed for it can run economizers for extended periods, reducing mechanical cooling load.

Power economics

Industrial power remains more predictable than many coastal markets. The difference between $0.07–$0.09/kWh and higher coastal rates compounds quickly on high-density workloads.

Latency to Chicago and Minneapolis

Roughly 200 miles from Chicago and 270 from Minneapolis. For most business applications and regional services, the difference is rarely noticeable — and you gain same-day local support.

Real on-site support

In a locally owned facility you can usually speak with the same people who own the building. Fan failures, cable tracing, and drive replacements happen faster.

When Midwest colo is the right choice

  • • Steady or predictable workloads
  • • Teams that value hardware ownership and long-term cost control
  • • Organizations that want local support instead of a distant ticket queue
  • • Workloads that do not require single-digit millisecond latency to a coastal exchange

When it is not

  • • Ultra-low-latency trading or gaming that needs a specific metro
  • • Massive hyperscale deployments requiring 100+ MW
  • • Teams that want fully hands-off managed cloud with no hardware ownership

Bottom Line

Midwest colocation is not trying to replace hyperscale cloud. It is the better economic and operational choice for a large percentage of real workloads that need power, cooling, and physical presence without paying coastal premiums.

Comparing facilities?

Ask about actual free-cooling hours, current power rates, and who responds at 2 a.m.

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